Do you have a question for us?

Find answers in our comprehensive list below.


Veetee trays are made of Polypropylene (PP5) and are certified as Widely Recycled meaning more than 75% of the kerbside population within the UK have access to an appropriate council service. At the present time only the top film isn't yet recyclable (and we're working hard to change that) so please ensure this top film is removed from the tray before recycling.

Can Veetee Heat & Eat rice be eaten uncooked, straight from the tray?

We always recommend heating the product according to pack instructions before letting it cool down if you want to use it in cold recipes or to enjoy on its own. This will ensure that you get the best quality in terms of texture, fluffiness and flavour of the rice.

Do your dry rice products contain allergens?

Our dry rice products contain 100% rice and therefore contain no allergens.

How do I know the rice I'm buying is pure Basmati rice?

Basmati is a delicate plant and needs constant attention to ensure a healthy crop.  Many farmers have undertaken cross-breeding programmes to develop hardier plants which give higher yields yet claim to retain all the natural characteristics of Basmati.  This has been an ongoing process and has resulted in a plethora of hybrid varieties being developed with varying degrees of success.

For this reason and in order to protect the Basmati designation against fraudulent misuse, a committee of experts have drawn up and issued the Code of Practice on Basmati Rice which details the four main ‘pure line’ Basmati varieties.  The UK Rice Association was one of the leading contributors to this.  This document has been adopted by the Food Standards Agency and the British Retail Consortium to form the basis of defining the conditions of use of the term Basmati rice across EU member states.

Scientific analytical methods have been developed to supplement visual checks and to give an independent verifiable analysis of basmati rice.  The basis of the analytical methods is DNA extraction and comparison to defined markers of known basmati varieties.

At Veetee we are committed to preserving the integrity and purity of this delicate grain.  We check every batch of basmati we receive to ensure compliance with the Code of Practice and conduct regular DNA tests together with our own internal stringent checks.


Pierce the film several times. Heat on full power (800w) for 1 minute a pot or 2 minutes for 2 pots. Microwave ovens vary, adjust cooking time accordingly. Peel back film, fluff rice in the tray and check the product is hot before serving.

Did you know you can also add direct to a stir fry? Simply heat in a little vegetable oil using the same cooking times as recommended above.

How should I store dry rice?

We recommend storing our rice in a cool, dry area such as a store cupboard.

How should I store Veetee rice?

We recommend storing our rice in a cool, dry area such as a store cupboard.

If your tray of rice has already been opened, refrigerate the product and consume the rice within 48 hours.

Is Veetee Heat & Eat rice suitable for vegetarians and vegans?

All of our products are suitable for ovo-lacto vegetarians.

Please note however that our recipes change from time to time, so it's always best to check the back of pack labels for up to date information before consuming.

What is your returns policy?

If you wish to cancel an order once you have placed it, you will need to do so within 60 minutes. You can do this by emailing information@veetee.com and including your order number and ‘please cancel before dispatch’ in the subject line. If we do not receive your email within 1 hour of receiving your order it will be too late to cancel and your rice will be dispatched.

If you wish to return your order once you have received it you can do so within 14 days. Goods must be returned to us in the originally delivered condition. You will need to pay the cost of return postage, unless there is something wrong with your order. When we have received your returned goods, we will issue a refund.

Return orders should be sent to:

Online returns, VeeTee House, Sir Thomas Longley Road, Rochester, Kent, ME2 4DU, United Kingdom

You must email information@veetee.com with your order number and to let us know why you will be returning your item, or include an accompanying note within your returned package with this same information.

VeeTee will refund the cost of return shipping of a faulty product. All faulty returns should be sent via the cheapest postage option. If you choose a more expensive method, you will need to pay the difference.

Refunds will be processed as soon as possible, but can take up to 15 days to appear back in your account.

What shipping methods do you offer?

We use Royal Mail and DPD to deliver our rice to you (depending on the size of your order). If we send your order by DPD, you’ll receive a tracking code and you should receive your rice the next day following dispatch. Someone will need to be around to sign for your package.

We make every effort to make sure your rice gets to you as quickly as possible but in the rare event your order doesn’t turn up, check your tracking information (if you’ve been issued with any) or email us at information@veetee.com and we’ll get this sorted as quickly as possible.


Veetee trays are available from all major UK retailers and directly from our shop.

Where can I buy your dry rice products?

Veetee’s products are stocked in a wide number of distribution outlets across the UK. Visit our Where to Buy page to find your closest stockist.

Where does rice come from?

Rice grains are seeds of the plant Oryza sativa.  When it’s ready to be harvested, the plant is cut and then thrashed against a hard surface to separate the grain or seed from the stalk.  The grain is encased in a husk which is extremely hard, therefore protects the rice during this violent process.

The husks are removed from the grain, then the brown (or wholegrain) grains are milled and polished in our factories in India and the UK.  Using specialist machinery the outer bran is removed from the grain to obtain white rice.  Brown rice goes through the same process, however, some of the bran layers remain on the grain.

The rice Veetee uses is sourced from every corner of the globe, including India, Pakistan, Uruguay, China, France and Italy.

Where is rice grown?

Different rice crops are grown all over the world.

Rice plants have been cultivated for thousands of years.  They are extraordinarily adaptable and have developed different characteristics to survive in different climates.  Environmental conditions play an important role in determining the nature of rice grown in a particular region, for example the unique climate at the bottom of the Himalayan mountains provides rich soil which is perfect for nurturing the Basmati rice grain.

Rice plants require a large amount of water at the beginning of the growing season followed by a long and uninterrupted season of hot dry weather for growth and ripening.


Discover our ranges.

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Recyclable Tray Gluten Free Microwave or Stir Fry in Just 60 Seconds Rice Pots for Perfect Portions
Recyclable Tray Gluten Free Microwave or Stir Fry in Just 60 Seconds Rice Pots for Perfect Portions